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  • Sephora Virtual Artist App
  • Amy Merwin

Sephora Virtual Artist App

Did you know that you can now try on over 3000 shades of lipstick with the Sephora mobile app, Virtual Artist. It allows you to filter shades for your skin tone, and compare 4 shades on one screen, or if you feel adventurous, you can use “Shake It Up” which will randomly select 4 shades for you. Need some feedback? You can share your looks on social media with friends, email them to yourself, or save them in a basket for future use. Bridget Dolan, VP of Sephora’s Innovation Lab says, “We want to make buying lipstick more fun than ever, and maybe a little addictive.”

Here’s a link if you’d like to try it out:

  • Amy Merwin